Zapier
Workflow automation connecting apps, with Agents and MCP, billed per task
At a glance
Zapier is a workflow automation platform that connects apps through Zaps, Tables and Forms. It also offers Zapier Agents, which are AI agents that act in connected apps, and Zapier MCP, which lets MCP clients take actions in Zapier's apps. Core usage is billed in tasks.
Best for
Teams that want to connect many business apps with hosted workflows and are comfortable with per-task billing.
Not for
Not a fit if you need agent activity counted inside your task allowance: the vendor states Agents bill separately, in activities.
- Vendor
- Zapier
- Pricing model
- Free tier
- Free tier
- Yes
- Open source
- No
- MCP support
- Yes
- Platforms
- Web, Chrome extension (Agents)
- Category
- AI Automation & Agents
Features
- Billing unit, as Zapier defines it: 'A task is any successful action that runs in Zapier. Only successful actions count toward your task usage.' (Zapier Help Center, 2026-10-03).
- Per the Help Center, trigger steps, Filter and Paths steps, Zapier Tables and Forms steps, and the Formatter, Delay, Looping, Sub-Zap, Digest, Zapier Manager and Storage apps do not count as tasks (2026-10-03).
- Zapier Agents: 'a tool that lets you create AI agents to automate your tasks using the power of Zapier's thousands of apps' (Help Center, 2026-10-03). Agents are billed in activities, separate from tasks.
- Zapier MCP: 'connects your MCP client to your Zapier account, so your AI can take real actions in the apps you already use' (docs.zapier.com, 2026-10-03).
- The pricing page shows a 'Pay yearly (Save 33%)' option next to 'Pay monthly' (zapier.com/pricing, 2026-10-03).
Limitations
- MCP usage counts against tasks: 'Each successful call uses two tasks from your Zapier plan, and failed calls do not count' (docs.zapier.com MCP, 2026-10-03).
- Overages: 'Pick any task tier, and if you reach your limit, you'll be switched to pay-as-you-go unless you turn it off or move up to a higher tier.' The FAQ adds that pay-per-task billing 'is charged at a higher per-task rate than your base subscription tasks' (pricing page, 2026-10-03).
- Agents activity: 'An activity is any billable action that your agent takes' (Help Center, 2026-10-03). Free plan allows 10 activities per run and tests count toward the quota; paid plans allow 40 per run.
- Agents Enterprise is shown as 'Contact for pricing' with a 'Coming Soon' badge on the pricing page (2026-10-03).
- The Free plan lists 'Two-step Zaps' (pricing page, 2026-10-03); Professional, Team and Enterprise list multi-step Zaps.
- The task-usage Help Center article states 'Zapier is moving Agents to AI by Zapier' (2026-10-03).
Plans and pricing
Prices exactly as stated on the vendor's pricing page, each with the date we checked it.
| Plan | Price | Billing | Limits | Source |
|---|---|---|---|---|
| Agents FreeZapier Agents is billed separately from tasks (Help Center: 'Using activities does not affect your Zapier task usage'). Activity limits are from the Help Center article; the price is from the pricing page. | Free (Forever) | Free |
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| Free | Free | Free |
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| Agents EnterpriseThe pricing page shows a 'Coming Soon' badge on this plan. | Contact for pricing | Custom |
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| Agents Pro | $400 billed annually ($33.33 /month) | Annual |
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| Enterprise | Contact for pricing | Custom |
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| TeamPrice text depends on the task tier selected; entry tier shown. | Starting from $69 /month with annual billing; $103.50/month with monthly billing (2,000 tasks/mo) | Monthly |
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| ProfessionalPrice text depends on the task tier selected; entry tier shown. | Starting from $19.99 /month with annual billing; $29.99/month with monthly billing (750 tasks/mo) | Monthly |
| Official pricing pageChecked |
Prices change. Confirm the current price on the official page before you buy.
Check Zapier pricingPlatforms and integrations
Platforms
- Web
- Chrome extension (Agents)
Integrations
- Slack
- Salesforce
- HubSpot
- Microsoft Teams
- Zendesk
- Jira
- ChatGPT (OpenAI)
- NetSuite
Quick answers
- Who is Zapier for?
- Teams that want to connect many business apps with hosted workflows and are comfortable with per-task billing. Not a fit if you need agent activity counted inside your task allowance: the vendor states Agents bill separately, in activities.
- What does Zapier cost?
- Agents Free: Free (Forever). Free: Free. Agents Enterprise: Contact for pricing. Agents Pro: $400 billed annually ($33.33 /month). Enterprise: Contact for pricing. Team: Starting from $69 /month with annual billing; $103.50/month with monthly billing (2,000 tasks/mo). Professional: Starting from $19.99 /month with annual billing; $29.99/month with monthly billing (750 tasks/mo). Verified Oct 3, 2026 against the official pricing page; prices change, so check it before you buy. Zapier pricing guide
- Is there a free plan?
- Yes: Agents Free, with these limits: 400 activities per month; 10 activities per run; Tests count toward the monthly quota.
- Is a credit card required to start?
- No, according to the vendor's sign-up flow (verified Oct 3, 2026).
- Does Zapier support MCP?
- Yes, according to the vendor documentation (see the sources on this page). MCP lets AI assistants connect to the tool.
- What are the limitations of Zapier?
- MCP usage counts against tasks: 'Each successful call uses two tasks from your Zapier plan, and failed calls do not count' (docs.zapier.com MCP, 2026-10-03). Overages: 'Pick any task tier, and if you reach your limit, you'll be switched to pay-as-you-go unless you turn it off or move up to a higher tier.' The FAQ adds that pay-per-task billing 'is charged at a higher per-task rate than your base subscription tasks' (pricing page, 2026-10-03). Agents activity: 'An activity is any billable action that your agent takes' (Help Center, 2026-10-03). Free plan allows 10 activities per run and tests count toward the quota; paid plans allow 40 per run. Agents Enterprise is shown as 'Contact for pricing' with a 'Coming Soon' badge on the pricing page (2026-10-03). The Free plan lists 'Two-step Zaps' (pricing page, 2026-10-03); Professional, Team and Enterprise list multi-step Zaps. The task-usage Help Center article states 'Zapier is moving Agents to AI by Zapier' (2026-10-03).
- Which data does Zapier access or keep?
- Vendor states it is 'SOC 2 (Type II) and SOC 3 certified', encrypts data 'in transit (TLS 1.2+) and at rest (AES-256)', and does not use customer workflow data to train AI models on any plan; it may analyze workflow structure, not contents, and Enterprise accounts are opted out automatically while other plans can opt out via a form (zapier.com/security-compliance, 2026-10-03).
- Which platforms does Zapier support?
- Web, Chrome extension (Agents).
Sources
- Zapier pricingaccessed
- Zapier Help Center: How task usage is measuredaccessed
- Zapier Help Center: How Zapier Agents usage is measuredaccessed
- Zapier Help Center: Build an agent in Zapier Agentsaccessed
- Zapier MCP docsaccessed
- Zapier developer docsaccessed
- Zapier security and complianceaccessed
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